People from all walks of life continue to look for diverse ways to channel and access information relating to agribusiness, yet a well-defined medium to strictly channel agribusiness and its related activities is limited.
As various stakeholders focus on the agribusiness value chain, there is the need to circulate the message through a well-defined channel continuously. We believe that there is a need for a readily available medium dedicated to telling stories about agribusiness as it happens uniquely, hence Access Agric.
Access Agric provides a platform to promote, publish, and highlight agribusiness events and news. It allows people all over the globe to share ideas and express their views on issues and events in agribusiness.
Mission
Creating public awareness and engagement of agribusiness and its related issues and highlighting how they can be addressed by stakeholders. The aim of promoting, covering, and publishing agribusiness events is to bridge the gap between service providers and consumers by providing a common platform for people all over the globe to share ideas and express their views on issues and events in agriculture.
Objectives
- To provide current and accurate agribusiness news, opportunities, and information through the world wide web, newsletters, and our quarterly magazine in the near future.
- To promote agribusiness through routine recreational and cultural activities encompassing the youth from primary school, junior high school, senior high school, colleges, universities, people of other tertiary institutions, and adults in general.
TARGET GROUP
Access Agric will not sideline any group of people. We believe that every individual has a stake to play in agriculture though they might not be directly involved.
ACTIVITIES
- News & Event Coverage
- Agro Tourism
- Event Management
- Agribusiness Advocacy
- Strategic campaign planning and implementation
- Digital PR & social media
- Media relations
- Agriculture Survey
- Online Advertising
- Photography & video content, streaming
MEANS OF REACHING AUDIENCE
Access Agric will leverage on the most selective and effective online platforms available to reach its audience.
- Website
- Social Media
- Youtube
- Events